Crowley & Co. has worked twice with our longtime client NEHI (formerly the New England Healthcare Institute) to create murals that depict their vision, mission, goals and policy initiatives in a creative, easy-to-communicate format - once in 2010 and then again in 2015. The original graphics are four feet high and six feet long, but small reproductions enable their team to take it with them wherever they go to speak about the important work that they are doing and where the organization heading. 

This images was created based on several live client meetings. The vision mural format focuses on outcomes, showing the steps to reach them and illustrates the various influences that impact achieving NEHI's goals. Click for a larger view.

In 2015 NEHI embarked on a journey to create a new vision and portray their strategy for expanding their focus from New England to a broader policy role in the United States. NEHI was so successful in leveraging the 2010 mural to engage members and other stakeholders that we used a similar process the second time around. Click for a larger view.

NEHI Mural

The Process:

  • One day on site with the client moving from brainstorming to draft sketches
  • Two rounds of drafts back and forth via e-mail
  • One final small-scale drawing for approval
  • One large mural produced by hand and shipped to NEHI headquarters in Cambridge, Massachusetts

Design and production times may vary from client to client based on the amount of complexity, and the final desired format of the graphic.


If how we worked with NEHI intrigues you and you would like to explore how we can support your  organization call us at +1 (724) 484 7400 or email us at